Business & Economics

• Case Study: JMP039 Detergent Cleaning EffectivenessAnalyze the results of an experiment to determine if there is statistical evidence demonstrating an improvement in a new laundry detergent formulation. Explore and describe the affect that multiple factors have on a response, as well as identify conditions with the most and least impact.
• Case Study: JMP036 Online Mortgage ApplicationEvaluate the potential improvement to the UI design of an online mortgage application process by examining the usability rating from a sample of 50 customers and comparing their performance using the new design vs. a large collection of historic data on customer’s performance with the current design.
• Case Study: JMP021 Cost LeadershipAssess the effectiveness of a cost leadership strategy in increasing market share, and assess the potential for additional gains in market share under the current strategy.
• Case Study: JMP020 Direct MailEvaluate different regression models to determine if sales at small retail shop are influence by direct mail campaign and using the resulting models to predict sales based upon the amount of marketing.
• Case Study: JMP019 ContributionsPredict year-end contributions in an employee fund-raising drive.
• Case Study: JMP011 Priority AssessmentDetermine whether a software development project prioritization system was effective in speeding the time to completion for high priority jobs.
• Case Study: JMP009 Fish StoryUse the DASL Fish Prices data to investigate whether there is evidence that overfishing occurred from 1970 to 1980.
• Case Study: JMP006 Price QuotesEvaluate the price quoting process of two different sales associate to determine if there is inconsistency between them to decide if a new more consistent pricing process should be developed.
• Case Study: JMP004 Film on the RocksUse survey results from a summer movie series to answer questions regarding customer satisfaction, demographic profiles of patrons, and the use of media outlets in advertising.
• Case Study: JMP002 Baggage ComplaintsMarlene Smith explores differences between the airlines, whether complaints are getting better or worse over time, and if there are other factors, such as destinations, seasonal effects or the volume of travelers that might affect baggage performance.