The Make Model button launches a Fit Model window that is populated with the selected effects.
The Run Model button runs an effect screening model for the selected effects.
Note: A JMP alert appears if your selected model does not follow effect heredity. You can Cancel, use the Make Model button to launch the Fit Model window, and add the missing terms. Or, you can Continue and build a model that does not follow effect heredity rules. See Effect Heredity in the Starting Out with DOE section.