JMP 14.0 Online Documentation (English)
Discovering JMP
Using JMP
Basic Analysis
Essential Graphing
Profilers
Design of Experiments Guide
Fitting Linear Models
Predictive and Specialized Modeling
Multivariate Methods
Quality and Process Methods
Reliability and Survival Methods
Consumer Research
Scripting Guide
JSL Syntax Reference
JMP iPad Help
JMP Interactive HTML
Capabilities Index
JMP 13 Online Documentation
JMP 12 Online Documentation
Consumer Research
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MaxDiff
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MaxDiff Platform Options
• Comparisons Report
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Comparisons Report
The Comparisons report is shown when you specify pairwise comparisons. It contains the following columns:
Factor
Shows the levels of the subject factors that you specified.
Compared 1
Shows the factor and levels for the profile variables in the first component of the comparison.
Compared 2
Shows the factor and levels for the profile variables in the second component of the comparison.
Utility 1
Shows the estimated utility of the first component for the subjects specified in the Factor column.
Utility 2
Shows the estimated utility of the second component for the subjects specified in the Factor column.
Probability 1
Shows the predicted probability that the first component is preferred to the second for the subjects specified in the Factor column.
Probability 2
Shows the predicted probability that the second component is preferred to the first for the subjects specified in the Factor column.
Odds Ratio 1
Probability 1 divided by Probability 2.
Odds Ratio 2
Probability 2 divided by Probability 1.
Comparison Difference
Utility 1 minus Utility 2.
Standard Deviation
The sample standard error of the estimated Comparison Difference.
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Help created on 7/12/2018