1.
Select Help > Sample Data Library and open Design Experiment/Laptop Factors.jmp.
2.
Select DOE > Consumer Studies > Choice Design.
4.
Click Continue.
5.
From the Untitled table, enter the values in the Estimate column into the Prior Mean outline in the Choice Design window, as shown in Figure 17.9.
You can copy and paste the entire column from the Untitled table, then click in the Disk Size text box under Prior Mean in the Prior Mean outline, right-click, and select Paste.
6.
From the Untitled table, enter the values in the Std Error^2 column into the diagonal entries in the Prior Variance outline in the Choice Design window, as shown in Figure 17.9. Enter these one-by-one, rounded to three decimal places.
Figure 17.9 Prior Mean and Variance Information from Pilot Study
7.
In the Design Generation panel, enter 2 for the Number of surveys and five for the Expected number of respondents per survey.
8.
Click Make Design.
9.
Click Make Table.

Help created on 7/12/2018